Essentials of business research : a guide to doing your research project by Jonathan Wilson
A concise, accessible, student case-orientated text that also considers the importance of the supervisor in the dissertation process.
xix, 316 pages : charts ; 24 cm
9781848601338, 1848601336
1109567428
An Introduction to Business ResearchDeveloping a Research TopicConducting a Literature ReviewAddressing Ethical IssuesEstablishing a Research DesignPrimary Data CollectionUsing Secondary DataSamplingAnalyzing Quantitative DataAnalyzing Qualitative DataWriting up and Presenting Your Research