The Strategic Management of Health Care Organizations

Front Cover
Wiley, 2013 M02 28 - 480 pages

A structured strategic management approach is what’sneeded to tackle the revolutionary change the health care systemhas been experiencing. Today, health care organizations have almostuniversally embraced the strategic perspective first developed inthe business sector and now have developed strategic managementprocesses that are uniquely their own. Health care leaders havefound that strategic thinking, planning, and managing strategicmomentum are essential for coping with the dynamics of the healthcare industry. Strategic Management has become the single clearestmanifestation of effective leadership of health careorganizations.

The 7th edition of this leading text has been revisedand updated to include a greater focus on the global analysis ofindustry and competition; and analysis of the internalenvironment.

It provides guidance on strategic planning, analysis of thehealth services environment (both internal and external) andlessons on implementation. It also looks at organizationalcapability, sustainability, CSR and the sources of organizationalinertia and competency traps.

About the author (2013)

Peter M. Ginter is Professor of Health Care Organization and Policy in the School of Public Health and Senior Scientist in the Lister Hill Center for Health Policy at the University of Alabama at Birmingham.

W. Jack Duncan is Professor and University Scholar Emeritus in Management in the Graduate School of Management and Professor of Health Care Organization and Policy and Senior Scholar in the Lister Hill Center for Health Policy at the School of Public Health at the University of Alabama at Birmingham.

Linda E. Swayne is Professor, Department of Marketing in the Belk College of Business Administration and Co-Director of the Physicians' Management Institute at the University of North Carolina at Charlotte.

Bibliographic information

TitleThe Strategic Management of Health Care Organizations
AuthorPeter M. Ginter
Edition7, illustrated
PublisherWiley, 2013
ISBN1118466748, 9781118466742
Length480 pages
  
Export CitationBiBTeX EndNote RefMan